The Living Room Studio

A space designed to emulate a domestic environment, intended for qualitative research requiring a natural usage context—including interviews, product tests, and consumer behavior observation.

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The Living Room Studio


The interior has been arranged to evoke a warm, home-like atmosphere. The decor and lighting create a sense of comfort and security, encouraging honest conversations about everyday life. A built-in kitchenette allows for on-site product testing.

Area

30 m2

How many respondents

10 people

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Equipment

Kitchen with sink, induction cooktop, ventilation hood and fridge

Camera – 4K

47-inch TV

Interactive Flipchart – Samsung Flip

Flipchart

Blu-ray/DVD

Interaktywny stół dotykowy – Flip Sur40


Observation space with a one-way mirror

Observation space with a one-way mirror

How many observers

15 people

Interpretation station

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