Recruitment
We recruit precisely selected and verified participants for FGI, IDI, UX, and ethnographic research – online and offline, across all of Poland
Who we recruit for
- Research agencies (as a proven operational partner)
- Marketing and insights departments
- UX / product teams
- Public institutions and NGOs
Verified research participants ensure the integrity of research criteria and purposive sampling. At Target Point, for years we have been ensuring that every sample is precise, reliable, and perfectly aligned with the project’s objectives.
Our standards and experience guarantee the quality of the recruitment process. We avoid the ‘professional respondent’ effect by strictly verifying the participation history (quarantine period) of each candidate.
We invite individuals who not only meet the research criteria but also show high engagement in their assigned tasks.
We recruit verified respondents for qualitative research
We collaborate with proven field partners and use our proprietary selection methods to recruit participants perfectly matched to research project criteria. Fast, reliable, and with full quality control at every stage of the recruitment process.
We reach diverse respondent groups
B2C – we reach individuals with varied sociodemographic profiles, users of numerous product categories, and services. We also target unconventional or hard-to-reach consumer groups. We conduct recruitment of children and youth for qualitative research.
B2B – we reach entrepreneurs and specialists from niche or restricted industries.
We recruit based on customer databases